Merely designing a fancy business card makes no sense. It is important that the card provides required and essential information to the reader, so that he or she could reach out to you specifically, when they want something. Here are some of these factors that you should be including in your card.
The main base – Logo
Your black business cards, no matter how fancy they might be, if they are unable to provide an interested client with an idea on the kind of firm you are working in, the brand you are promoting and a general idea on the firm in itself, then it certainly doesn’t serve its purpose. It simply becomes as worthless as a random flyer passed out in the street! So when you are designing the content to be included in this card, make sure to first start of by including the firm and its tagline in a way where the reader would be able to easily distinguish your brand and services from those that are provided by competitors.
Simple yet descriptive job position
Merely stating that you are the founder of the firm, or operating as a part of the human resource development team is not enough for the reader to understand what exactly you are doing in the firm. So no matter what fancy foil business cards London you might use to design the physical aspects of the card, it would be completely pointless and would eventually end up making the trash can its home! So don’t only focus on the physical side of the card, instead pay close attention to the kind of information you disclose on it. The reader may not remember you ten twenty years down the lane, but if your position in the firm has been clearly stated, then he knows whom to call to meet his needs and expectations!
Don’t go overboard and include all the numbers you own under your name, and also don’t be too naïve and include only one. Instead think smartly and include the number you might be frequently using and another that is of the firm’s landline. Make sure to also include your email address, skype ID (if required), a WhatsApp number (if it’s different from the usual one you use), the business address and any other essential contact details. Including all these helps the client reach you better in case of any urgent need, helping you deliver a better service to them and increasing your customer base.
While including all relevant information is important, it is also essential that the card doesn’t look overfilled and cluttered. There should be what one would call ‘breathing space’. This space also lets the reader maintain and show a genuine interest over the information stated on the card.
Consider the above and design a unique card that includes all related information necessary for you to carry out your business in ease!